RatedWithAI

RatedWithAI

Accessibility scanner

ADA compliance snapshot

Is Progressive Accessible?

Progressive is the third-largest auto insurance company in the US, known for its online quote comparison tools, Snapshot usage-based insurance, and Flo marketing campaigns.

https://www.progressive.comInsurance

Accessibility score

C
70

Grade C based on severity-weighted WCAG checks

Key findings

These are the most common accessibility issues we see on Progressive's site type.

  • Name, Role, Value (quote calculators)
  • Labels or Instructions (claims forms)
  • Status Messages not announced
  • Contrast (Minimum) on policy details
  • Focus Order in multi-step applications

Why Accessibility Matters for Progressive

Insurance quote tools with multi-step forms, comparison tables, and policy management dashboards must be accessible. People with disabilities need independent access to obtain quotes, file claims, and manage coverage.

What this means

A score in the C range suggests there are likely barriers for keyboard and screen reader users. While this is not legal advice, it indicates potential ADA and WCAG 2.1 AA compliance gaps that could affect usability and increase lawsuit exposure.

Business impact

Missed conversions from users who rely on assistive technology, plus higher support costs from inaccessible flows.

Compliance impact

ADA lawsuits often cite WCAG failures like contrast, labels, and keyboard access. Addressing the top issues closes the biggest gaps.

Related resources

Keep exploring accessibility benchmarks and WCAG success criteria.

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